Complaint management excellence : creating customer loyalty through service recovery /
Cook, Sarah.
Complaint management excellence : creating customer loyalty through service recovery / Sarah Cook. - London ; Philadelphia : Kogan Page, c2012. - ix, 192 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9780749465308 (pbk. 9780749465315 (ebook)
2011045182
Consumer complaints.
Customer loyalty.
Customer services.
HF5415.52 / .C66 2012
658.8/12
Complaint management excellence : creating customer loyalty through service recovery / Sarah Cook. - London ; Philadelphia : Kogan Page, c2012. - ix, 192 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9780749465308 (pbk. 9780749465315 (ebook)
2011045182
Consumer complaints.
Customer loyalty.
Customer services.
HF5415.52 / .C66 2012
658.8/12
