Programming for TV, radio, and the Internet : strategy, development, and evaluation /
Perebinossoff, Philippe.
Programming for TV, radio, and the Internet : strategy, development, and evaluation / Philippe Perebinossoff, Brian Gross, Lynne S. Gross. - 2nd ed. - Amsterdam ; Boston : Focal Press, c2005. - xx, 324 p. : ill. ; 26 cm.
Rev ed. of: Programming for TV, radio, and cable / by Edwin T. Vane, Lynne S. Gross. c1994.
Includes bibliographical references and index.
0240806824 (pbk. : acidfree paper)
2004061439
Broadcasting--Planning.
Television programs--Planning.
Radio programs--Planning.
Webcasting--Planning.
PN1990.83 / .P47 2005
791.440236
Programming for TV, radio, and the Internet : strategy, development, and evaluation / Philippe Perebinossoff, Brian Gross, Lynne S. Gross. - 2nd ed. - Amsterdam ; Boston : Focal Press, c2005. - xx, 324 p. : ill. ; 26 cm.
Rev ed. of: Programming for TV, radio, and cable / by Edwin T. Vane, Lynne S. Gross. c1994.
Includes bibliographical references and index.
0240806824 (pbk. : acidfree paper)
2004061439
Broadcasting--Planning.
Television programs--Planning.
Radio programs--Planning.
Webcasting--Planning.
PN1990.83 / .P47 2005
791.440236