The public relations handbook / (Record no. 398)

MARC details
000 -LEADER
fixed length control field 02626cam a2200397 a 4500
001 - CONTROL NUMBER
control field 14900240
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230131060845.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070622s2008 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007026058
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA766110
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 013823600
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415428033
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415428033
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415428026 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415428025 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn145431812
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency UCC Library
Modifying agency UKM
-- BAKER
-- BTCTA
-- YDXCP
-- BWK
-- BWKUK
-- NLGGC
-- IOJ
-- DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD59
Item number .T474 2008
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 05.31
Number source bcl
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Theaker, Alison.
245 14 - TITLE STATEMENT
Title The public relations handbook /
Statement of responsibility, etc. Alison Theaker.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- New York :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent x, 418 p. :
Other physical details ill. ;
Dimensions 24 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Media practice
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. [385]-407) and index.
505 00 - FORMATTED CONTENTS NOTE
Title The context of public relations.
-- What is public relations? /
Statement of responsibility Johanna Fawkes --
Title Public relations and communications /
Statement of responsibility Johanna Fawkes --
Title Public relations, politics and the media /
Statement of responsibility Emma Wood, Ian Somerville --
Title Public relations and management /
Statement of responsibility Anne Gregory --
Title Professionalism and regulation --
-- Strategic public relations.
-- Public relations and corporate communication /
Statement of responsibility Emma Wood, Ian Somerville --
Title Public relations and corporate identity /
Statement of responsibility Emma Wood, Ian Somerville --
Title Public affairs and issues management --
-- Business ethics, public relations and corporate social responsibility /
Statement of responsibility Emma Wood, Ian Somerville --
Title Research and evaluation : measuring the unmeasurable? --
-- Coping with culture : global public relations --
-- Stakeholder public relations.
-- Media relations /
Statement of responsibility John Hitchins --
Title Internal communications --
-- Corporate social responsibility in action : corporate community involvement and cause-related marketing --
-- An introduction to financial public relations /
Statement of responsibility Keeley Clarke --
Title Public sector public relations --
-- Consumer public relations --
-- Business-to-business public relations --
-- Not-for-profit public relations /
Statement of responsibility Peter Brill, Cinzia Marrocco --
Title Using new technology effectively in public relations --
-- Shaping the future.
-- Future challenges for PR.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporations
General subdivision Public relations.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip0721/2007026058.html">http://www.loc.gov/catdir/toc/ecip0721/2007026058.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0917/2007026058-d.html">http://www.loc.gov/catdir/enhancements/fy0917/2007026058-d.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
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g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     UCC Library UCC Library SHELF 3 31/01/2023   659.2 THE 464-2010 31/01/2023 31/01/2023 Books

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