Concepts in strategic management and business policy : toward global sustainability / Thomas L. Wheelen, J. David Hunger.
Material type:
TextPublication details: Upper Saddle, N.J. : Pearson Prentice Hall, c2012.Edition: 13th edDescription: xxiv, 391 p. : col. ill. ; 26 cmISBN: - 9780132153355
- 0132153351
- 658.4012 21
- HD30.28 .W433 2012
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
|
UCC Library SHELF 3 | 65.4038 WHE (Browse shelf(Opens below)) | Available | 0029-2006 |
Includes bibliographical references and index.
Introduction to strategic management and business policy -- Basic concepts in strategic management -- Corporate governance -- Ethics and social responsibility -- Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning and organizational analysis -- Strategy formulation -- Situation analysis and business strategy -- Corporate strategy -- Functional strategy and strategic choice -- Strategy implementation -- Organizing for action -- Staffing and directing -- Evaluation and control -- Introduction to case analysis -- Suggestions for case analysis -- Web chapters: other strategic issues -- Web chapter A Managing technology and innovation -- Web chapter B Entrepreneurial ventures and small businesses -- Web chapter C Not-for-profit organizations.

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